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With 'About This Result', Google elaborates on ranking factors

Google Expands ‘About This Result’ With Info On Ranking Factors

Searchers will soon have even more information on the results they’re seeing when viewing the About This Result panel, to figure out more valuable information. The search engine offers that to regular users, but to SEOs, it provides very detailed information about the ranking factors that went into ranking a given page for a given …

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Why is Google’s July 2021 update over?

Supposedly, Google July 2021 update is over, and still, It is experienced differently by search marketers based on their strategies. However, the Google core algorithm update is fully rolled out. Also, Google announced that the core algorithm update will be one of those to make changes in the ranking process.  Fewer ccTLDs domain crowding was …

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keywords ranks on google search console

Google Explains Why A Site May Rank For Unusual Keywords

Google’s John Mueller explains why a website might appear for keywords that seem odd or unrelated to what it’s about. Mueller shared this information on Reddit in response to a thread titled:  “My website has clicks from keywords that I can’t find my site using them. How is this possible?”  Keywords are showing up in …

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Google's John Mueller doesn't see becoming obsolete

Google’s John Mueller Doesn’t See SEO Becoming Obsolete

John Mueller of the Google company was found discussing his thoughts on the future of SEO and whether he sees it becoming obsolete one day. A question was asked during the Google Search Central SEO hangout recorded on July 2: “What’s your vision for the future of SEO?”Seeing this, Mueller admitted that he doesn’t know …

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Google uses MUM for vaccine search results

Google Begins Using MUM For Vaccine Search Results

Google’s first use of the search engine tool MUM in real-world search results involved studying variations in search requests for information on the COVID-19 vaccine. MUM, which stands for Multitask Unified Model, is a new technology developed by Google to answer complex search queries. A year ago, Google first opened up about MUM, stating that …

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Site appearance affects rankings, says Google.

Google Tests Seller Ratings in Organic Search

The search engine company Google is testing a method of displaying businesses’ seller ratings in search snippets that will combine paid and organic search results. Brodie Clark first reported this discovery, crediting Brian Freiesleben. The test includes showing star ratings from the Google Merchant Center for SERPs based on the website’s rating. In addition to …

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Site appearance affects rankings, says Google.

Google Suggests A Site’s Appearance Can Impact Rankings

The presentation and overall quality of a business’s website may impact a search engine’s visibility and search rankings if it doesn’t meet certain quality expectations. Google John Mueller said this in the Search Central SEO hangout recorded on June 25, 2021. Mueller suggests examining different site elements that may affect visitor perception to answer a …

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