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By using a Social media marketing tool, you can analyze, optimize, search for new influences, compare authority and paid advertisements.
Moreover, you get to analyze other important accounts with more followers.
Buzz Sumo
A paid tool but worth it, and the most amazing thing about it is that it’s an influential tool and search YouTube, Google, and Twitter for industry leaders.
Alexa’s Audience Overlap marketing Tool
This is another great tool if you want to check out brands that share your audience.
For instance, teaming up with influencers in the same niche helps you reach more people.
Keyhole
Keyhole is super easy to use that allows you to type keywords in the search field, and top influencers are displayed instantly.
Klear
This tool is smart and straightforward that allows you to target influences based on your marketing and location.
Its advanced tools help you focus on the influencers with the social channel and audience demographics.