Table of Contents
This topic is discussed in the latest episode of the Search Off the Record podcast.
Which features Google’s Martin Splitt, John Mueller, Gary Illyes, and Daniel Waisberg.
In discussing building websites using static sites generators, Mueller realizes he and Splitt use the exact same tool, Hugo.
Pages using the Markdown language, but this has the limitation that no links or nofollow tags can be used in HTML.
We do have annotations for content– what we think is the centerpiece of an article or what we think is content on the side and stuff.
But as far as I know,
As far as I can see, we crawl a page and then put the content into the document in our index, and then we render the page, and then we complete the content from the DOM.
Splitt mentions “edge cases” without going into detail about what they are.
An example of this would be hiding content behind a button that users must click in order to render the content.
When Googlebot crawls web pages, it doesn’t interact with anything, so that’s a problem for Search Engine Optimization.
As a result,
The content cannot be used to understand the page and rank it in search.
Get an idea of what Googlebot can see when it crawls your site using the Fetch as Google tool in Search Console.
The Fetch as Google tool should be able to render all critical content. Split says there’s no need to worry.